Creators

How Deloitte’s 3-person Video Team United a Company of 280,000

How Deloitte’s 3-person Video Team United a Company of 280,000

Caught up in endless reviews due to multiple stakeholders? Wipster, Brightcove and Deloitte met for an online pow wow to discuss building Deloitte’s successful 3-person internal video content strategy to drive engagement and increase productivity across 280,000 Deloitte employees. In this video marketing webinar recap, we’ll also cover tips for how your team can also build a successful video workflow.

17 Tips for Supercharging Your Video Workflow on a Budget

17 Tips for Supercharging Your Video Workflow on a Budget

1 in 5 marketers are working with a smaller overall digital marketing budget than the previous year. Which begs the question, how can you stretch your video marketing dollar further? We’ve put together 17 tips curated from our in-house team and other video experts to help you optimize your video workflow.

The new connected, collaborative video workflow

The new connected, collaborative video workflow

Video has become the new document. In an effort to scale video content, companies have adopted collaborative video workflow tools like Wipster and platforms like Brightcove for publishing and distribution. Today, we’re excited to announce that we’ve pushed the integration between our two systems even further, providing teams with one shared workspace to collaborate within.

5 Hacks to Speed Up And Simplify Your Video Review and Approval Process

5 Hacks to Speed Up And Simplify Your Video Review and Approval Process

Going back and forth between multiple email chains, having over 5 rounds of feedback, lost files, delays, miscommunication, abandoned projects, missed deadlines — sound familiar? Building a highly efficient review and workflow process can substantially increase your company's revenue, scale up your video content, and create better videos, faster. Let’s learn how you can do just that.

How To Optimize Video Assets for Different Social Media Platforms

How To Optimize Video Assets for Different Social Media Platforms

You can’t cookie-cut your videos for all social media platforms. The audiences, tools, and viewing habits of each platform are often distinct and require specific editing or formatting to hit the right mark. Here are our video tips for each social media platform so that you can be sure your video is optimized for its audience.

Too Many Cooks in the Kitchen? How to Streamline Your Video Workflow

Too Many Cooks in the Kitchen? How to Streamline Your Video Workflow

Whether your company handles video production in-house or you outsource it, it’s crucial that your video workflow process is as lean and efficient as possible. Going beyond the video workflow tasks, there is another reason that projects get held up: people. Here are our top video workflow tips to wrangle all the cooks and create exceptional video content.

7 Innovative And Successful Ways to Use Video for Internal Communication

7 Innovative And Successful Ways to Use Video for Internal Communication

When it comes to internal workplace communication, video trumps all other kind of content. It’s a far more successful and efficient alternative to yawn-worthy emails and wishy-washy manuals. So, how do you adopt video as the new normal? Let’s look at 7 innovative ways you can use video for internal communication.

The 2018 Guide to Best Online Video Courses For Novices

The 2018 Guide to Best Online Video Courses For Novices

In a video-first world where 70% of marketers say video generates more conversions than any other type of content, you know that you need to either begin your video marketing strategy or scale it up even further. Maybe you want to start creating videos in-house for your brand, but you're not sure how to get started. Here is a list of online video courses to help you through every part of the video creation, editing, and marketing process.

Why Video Series Are The Next Big Thing in Video Marketing

Why Video Series Are The Next Big Thing in Video Marketing

Brands are just now realising the power of episodical video series content. Video series help companies connect to their audience, while creating high quality content that also keeps them coming back for more — and consider converting! Get ahead with these real life examples and reasons why your next video marketing campaign needs a series.

35 Stats That Prove The Meteoric Rise of Video Marketing in eCommerce

35 Stats That Prove The Meteoric Rise of Video Marketing in eCommerce

When 57% of consumers say that videos make them more confident in products they buy, it’s clear that eCommerce businesses should always have video in their overall marketing strategy. So we’ve collated the best statistics to prove the growth of video marketing in eCommerce and how it can be a massive advantage to your business.

How Video Marketing Shaped Sephora’s $37.2 Billion Success

How Video Marketing Shaped Sephora’s $37.2 Billion Success

Beauty brands, like Sephora, who’re staying in touch with all the latest marketing trends and tactics have seen an explosive growth in their brand value and yearly revenue, and much of this success comes from their video marketing prowess. Found out how Sephora used video marketing to disrupt the cosmetics industry.

Make more video, show more video, and store more video — all in one platform.

Make more video, show more video, and store more video — all in one platform.

Today with the release of Wipster Flow, Pulse, and our Media Library, creative and marketing teams can collaborate on video revisions, store them in a shared multimedia asset library, publish videos across a variety of channels and easily understand the results—all within Wipster.

11 Secrets of Warby Parker’s Insanely Successful Social Video Strategy

11 Secrets of Warby Parker’s Insanely Successful Social Video Strategy

A major key to Warby Parker’s overwhelming success is their ability to keep pushing the boundaries of innovation, especially with their social media video marketing strategy. So we've dissected Warby Parker's video strategy and collated the most impressive parts of their integrated video marketing campaigns.