We launched a brand new series on YouTube called “Making Video.” The new series will feature a...
Every year, without fail, brands compete for the best holiday commercial position. The finest ones...
Story.
That’s the secret ingredient of a viral and uber-successful video. It uses a strong story...
Areport from SoDA and Forrester found50% of companies had fully sourced social marketing,...
While between the Colin Kaepernick ads and the more lighthearted Nothing Beats a Londoner...
What do Airbnb, YETI, and Red Bull all have in common? Besides being successful businesses, they...
Netflix didn’t start with having original content featuring Will Smith, Adam Sandler, and other...
Numbers don’t lie. But they can fool you into believing you are driving business results...
"Build your audience over time. Don't do one video... do a series. Building a loyal audience...
Not all ads do well.
Some of them fail spectacularly for one reason or the other. While I was...
