Wipster Content Team

Video Marketing vs. Storytelling - A Recap

How to Balance Creativity and Business Objectives

Recap byPremiere Gal

Your team or client has...

The New Content Network

The rise of the content economy, or why Wipster has changed its business model

Over the last five...

Finding Your Video Niche - A Recap

One of the main struggles of working in the video production biz seems to be finding the balance...

Why the Most Visionary Companies Have a Chief Content Officer

What is a chief content officer?

The CCO reports to the CMO (chief marketing officer) and manages...

How Time Inc Produces 3x More Video With the Same Budget

Time Inc is the definition of a modern day content production workflow. With 13 offices across...

If that Pepsi spot had been through a review and approval process...

After seeing a few days of backlash towards the latest Pepsi commercial, we thought it was time...

5 Ways to Recycle and Repurpose Your Video Content

When you're at the beginning of your video content journey, it can be super exciting being able to...

How Traditional Industries Embrace Video Marketing

60% of marketers used video for their marketing and 73% planned to increase their video content,...

The Guide to Effectively Managing Remote Teams to Create Stellar Videos

The Global Workforce

My best voiceover actress works in Vancouver. To simply call her talented is...

The Ultimate Premiere Pro Masterclass Series

We've had some amazing Premiere Pro blog pieces written by a variety of post-production geniuses...