Pre-roll ad's can be cool enough that you won't want to skip — yes that sounds outrageous, but we're not kidding! We share examples of how personalization around viewers' interests or giving viewers the opportunity to personalize themselves can pay dividends.
NBCUniversal knows how critical it is to stay on top of media trends and to constantly look at ways to streamline their productions. Here's an inside look at how NBCUniversal creates, manages and distributes their content.
You can repurpose your video into several other forms of killer content with minimum effort and reach out to a massive audience. This is known as atomization in the digital world, and here's how you can do it.
Not every video is treated the same by Facebook's algorithm, and chances are that your videos aren't always prioritized on your targeted audience's news feed. Here are our top tips to ensure your FB videos get their maximum exposure.
Ad agencies that create innovative campaigns around their consumers happiness come out on top. Here are 3 ad agencies that are not just winning a plethora of awards for their extraordinary campaigns but also the hearts of their consumers.
We’ve painstakingly gathered 82 stats to show you why you absolutely need to make videos a crucial part of your social media strategy. Take it to your boss and use videos to grow your social presence (and your business) substantially!
Video is the present and future of content marketing. People are drifting away from written content and moving towards video content with alarming speed. Here are 9 different types of videos to attract, engage and convert your customers.
We’ve been working hard to make things right and deliver a pricing structure that allows you flexibility, freedom and brings back the joy to your videomaking. Today we launch our storage based pricing plans.
It’s the day you’ve all been waiting for! Multi-Page PDF is available to review and approve on Wipster. Now you can upload all your campaign assets and work-in-progress for feedback in one central Wipster hub.
We take a deep look into modern psychology and schools of thought to share 4 lessons on how to boost your team's creativity.
Having video without any benchmarks would be like trying to drive somewhere without having a clue how to get there. Here's how to establish KPIs for video content through the lens of a marketing sales funnel.
Videos aren’t all about visuals. The voice over you use is essential to passionately conveying the message of your brand. Here are the 5 most important tips when looking to hire your next voice over spot.
Are you in a creative rut? Or do you just need a new source of inspiration? Then check out these video production companies/agencies sharing on Instagram.
Today we’ve released our newest mobile app update for subfolders and image review. Get all the details in our latest blog.
You may be wondering this: Is my company (or the niche your client works in) a good fit for advertising on Instagram Stories? Here's some stuff to be aware of so you can make that decision.
By sharing resources, ideas, and freeing up production lags, Shimano has been able to focus their attention on quality, strategy, and getting more videos out the door. Here is the full case study on how Shimano do video content.
As a trailblazing startup, Shopify never shied away from producing video and established a strong video first mentality. Here's the inside scoop on Shopify's video marketing strategy.
Now you can publish all your media assets from Wipster direct to Facebook, Twitter and YouTube! Connect your social media accounts, launch your next marketing campaign and watch it land exactly where it needs to be.
After a long romance, Wipster and Wistia have finally tied the knot. Gather feedback, iterate the creative, and gain approval on Wipster, then it’s just one-click publishing straight to your Wistia account for delivery, analytics and optimization.
If you’re not actively trying to convert your Youtube subscribers, you’re leaving a lot of money and potential customers on the table. Here are 3 simple steps you need to take to turn your YouTube channel around and turn it into a revenue-making machine.
From Facebook's acquisitions and events including their developer conference F8 we can piece together a significant part of Facebook's video roadmap going forward.
Another week, another feature release! This time the address book received the warm touch of Wipster love.
With interactive content, the audience gets to dictate where the story goes. That creates opportunities to create highly engaging content. Here are four companies using interactive content to their advantage.
After hundreds (literally hundreds!) of feature requests for subfolders, we can finally announce its release into the world.
When you’re just starting out, live videos can be nerve-wrecking. What if you forget your train of thought? What if nobody shows up? What if it all goes horribly wrong? To get you started, we’ve compiled a handy do’s and don'ts guide of Facebook live streaming.
Now with over one million videos reviewed on Wipster, it’s time to unleash all the joyful review features you know and love to creatives everywhere.
We need to start practicing what we preach. Follow us at The Daily WIP; a daily vlog series where we discover the how, what, when, where and why of everyone becoming a media company, including ourselves!
The short answer, not completely. Find out why whiteboard animations are not as applicable or relevant for businesses as they used to be.
Last month, Google and Facebook both released important information and updates about their online video offerings. In case you're missed those announcements, don't worry because we've got your back.