If you've been using the app formerly known as WIP in the last few days, you'll likely have noticed a few changes. Beyond the obvious addition of four more letters on the end of our name, we've rewritten much of the wiring that powers our app, developed a whole new brand and built a new front-facing site from scratch.
Working on a startup in the film and video space over the last few months has got me thinking about what a startup is, and what else it is like. The similarities of filmmaking to startup are alarming. Each side could learn from the other.